Bottom line in broadcasting: if people aren't tuning in (for whatever reason), there is little justification for continuing to pour valuable resources (i.e. In many ways, the show completely outgrew the viewership for which it was created, signaling a decline in audience figures. Notwithstanding a general writers strike, Kyle XY began to move in and out of its original target audience, in and out of genres, and the writers meandered in and out of clear story development at certain points. Received so well that on the back of it 23 episodes were commissioned
Show's premiere brought in the viewers by the millions. TV trailers, interviews, trade show promotions - even skywriting! The Production costs were relatively high and included huge initial outlay for one of the smartest, slickest promotional campaigns for a cable show that would have given any major network a run for its money: "Who is Kyle XY?" Massiveīillboards across the country bearing our bellybuttonless hero, endless
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